S1, Episode 12: Seed Financing

Season One, Episode Twelve– An introduction to how startup financing works, how to put yourself in the best position to attract investors to raise money for your business, and real world examples of how startup fundraising works.

Episode Description: Harrison Kay (Fordham Law ‘19), Edouard Wilhelm (Fordham Law ‘18), and Roberto Cortinas (Fordham Law ‘18) join to discuss start up financing, its key players, and various ways startups can raise money in the early stages, as well as ways to exit the fundraising process, typical financing methods, key terms to know prior to raising money, and tips for fundraising success. They also discuss insights from Lawrence G. Graey, President of GlenRock Capital Advisors, LLC and Adjunct Professor of Law at Fordham University School of Law.

Episode Roadmap:

[:31] Kay, Wilhelm, and Cortinas introduce themselves as Fordham Law students under the supervision of Professor Bernice Grant.
[2:36] A definition of startup financing, including money as well as associated benefits such as strategic and management expertise and network assistance.
[5:04] Main ways that startups can encourage investors to invest in their business.
[9:26] Examining the three rounds of the seed stage of financing.
[13:01] Characteristics of outside investors, including angel investors, venture capital firms, and crowdfunding.
[16:12] Financing instruments that entrepreneurs need to be familiar with.
[17:44] Common challenges many entrepreneurs face when raising funds for their startup.
[21:44] Details of the venture stage of financing, frequently seen scenarios, and common investor terms.
[26:10] Various options for the exiting stage of financing.
[28:02] Tips for entrepreneurs to strategically position themselves for success in seed financing.

Tweetables:

“Early stage entrepreneurs need to consider a lot more than just their idea in order to get funded.” -Edouard Wilhelm

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“Startup financing is given to startups that have a plan to grow.” -Harrison Kay

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“Entrepreneurs can raise money in the right circumstances, with the right people convincing the right investors that they are serving the right product or service to the market.” -Harrison Kay

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Mentioned in This Episode:

Shark Tank

Additional Resources:

Fordham’s Entrepreneurial Law Clinic
Follow us on Twitter @FordhamELC

Sponsors:

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Startup LAWnchpad is a new podcast that helps bridge the gap between entrepreneurs and their legal needs. This podcast is a series of virtual legal workshops that will educate entrepreneurs about legal issues they commonly face as they develop, launch and grow their business.